10 Content Marketing Best Practices for Nonprofits

Your online donors and supporters are bombarded daily with breaking news, advertising, and spam. As a result, your nonprofit only has a very brief moment to capture their attention and inspire them to act on behalf of your nonprofit.

To stand out from the clutter, nonprofits that embrace content marketing have the best chance of growing their website traffic, increasing email and social media engagement, and inspiring online donations. Well-written and visually compelling content also has the power to educate and spark change, and in the process, build trust and credibility in your organization.